How Does Oregon Football Keep Winning?

Posted: September 1, 2011 in Uncategorized

“Is it the uniforms?”

Pretty interesting article. It examines the impact of marketing on the Oregon football program. Not a new idea necessarily, but I feel like this subject is usually only addressed via trash-talk, e.g. “I hate Oregon; they’re only good cuz Uncle Phil gives ’em flashy uniforms.”

I hope our success lasts forever, but how long can one remain the trendsetter? I wonder: how long can a “tradition” of having no tradition continue before it actually becomes tradition? Does that make any sense at all? My brain hurts…

The only thing I really get hung-up on in this article is the over-generalized reasoning that schools in small cities far from big TV markets shouldn’t, by nature, be any good. I think the argument could be better applied in professional sports (I’m still not so sure), but I don’t know if it really has any validity at the collegiate level.

I think it’s fair to consider the Alabama Crimson Tide a pretty successful football program. Yet the most populous city in the state of Alabama comes in at #97 on the list of largest cities in the USA. The biggest city in Iowa, home of the Hawkeyes, is ranked #106. The biggest city in Arkansas, home of the Razorbacks, is ranked #118. And the closest big city in South Carolina, home to both the Gamecocks and the Clemson Tigers, is listed at #192. So how are these teams any good, since they’re not in big markets?

And if schools in small cities have an inherent disadvantage, does that mean that schools in major markets should always be at the head of the class? The Northwestern Wildcats call Chicago home, the country’s third largest city. San Diego St U, San Jose St U, and the Universities of Indiana, Texas-El Paso, and Memphis, believe it or not, are located in or near the eighth, tenth, 12th, 19th, and 20th largest markets in the USA, respectively. So how come they aren’t they consistently (if ever) better than mediocre?

All I’m saying is the argument doesn’t really hold up for me.
And for the record, Portland, Oregon is the 29th most populous US city.


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